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2017.10.17 Work Session Packet (2nd) Posted: Oct. 13, 2017 City Council Second Work Session Agenda Oct. 17, 2017 Following the City Council meeting Conference Room A Pursuant to due call and notice given in the manner prescribed by Section 3.01 of the City Charter, the second work session of the Crystal City Council was held at ______ p.m. on Oct. 17, 2017 in Conference Room A, 4141 Douglas Dr. N., Crystal, Minnesota. I. Attendance Council Members Staff ____ Deshler ____ Norris ____ Kolb ____ Therres ____ LaRoche ____ Gilchrist ____ Parsons ____ Peterson ____ Adams ____ Ray ____ Budziszewski ____ Revering ____ Dahl ____ Serres II. Agenda The purpose of the work session is to discuss the following agenda items: 1. Branding and logo 2. Monthly city manager check in 3. Constituent issues update 4. New business* 5. Announcements* * Denotes no supporting information included in the packet. III. Adjournment The work session adjourned at ______ p.m. Auxiliary aids are available upon request to individuals with disabilities by calling the City Clerk at (763) 531- 1145 at least 96 hours in advance. TTY users may call Minnesota Relay at 711 or 1-800-627-3529. 4141 Douglas Drive North • Crystal, Minnesota 55422-1696 Tel: (763) 531-1000 • Fax: (763) 531-1188 • www.crystalmn.gov 4141 Douglas Drive North • Crystal, Minnesota 55422-1696 Tel: (763) 531-1000 • Fax: (763) 531-1188 • www.crystalmn.gov Ci t y  of  Cr y s t a l Co m m u n i c a t i o n s  Re p o r t    Ci t y  of  Cr y s t a l Co m m u n i c a t i o n s  Re p o r t    Oc t . 1 7 , 2 0 1 7 1. S y m b o l o f o u r r e l a t i o n s h i p s w i t h o t h e r s . 2. L e g i t i m i z e s c i t y p r o d u c t s a n d s e r v i c e s . 3. T a k e s t i m e t o b u i l d c o m f o r t a n d t r u s t . Ci t y L o g o s a n d T i m e l i n e s . 1. L e t t e r h e a d / b u s i n e s s c a r d s . 2. C i t y s i g n a g e . 3. W e b s i t e , v i d e o s , s o c i a l m e d i a , la s e r f i c h e , e t c . 4. O n l i n e f o r m s , l i c e n s e s , p e r m i t s , 5. T h i r d - p a r t y c o n t r a c t o r s . 6. P r i n t e d m a t e r i a l s a n d f o r m s . 7. A d s , P R , & o t h e r c o m m u n i c a t i o n . 8. U n i f o r m s a n d v e h i c l e m a r k i n g s . 1. T h e r e ’ s a p r o b l e m w i t h r e p r o d u c t i o n . 2. C i t y ’ s i m a g e i s d a m a g e d , n e e d s r e b r a n d i n g . 3. L o o k i s d a t e d a n d d u s t y . 4. F u n d a m e n t a l c h a n g e i n b u s i n e s s . Wh a t o t h e r s a r e d o i n g … 1. A p p r o v e n e w l o g o . 2. M a k e n o c h a n g e . 3. K e e p c u r r e n t l o g o a n d ad d f l a g e l e m e n t s t o m a t e r i a l s . 4. H a v e t w o l o g o s . CITY MANAGER WORK PLAN MONTHLY CHECK IN – OCTOBER 2017 Goals: - Operational planning to be sure staff work plans achieve Council priorities o Monthly check in with Council o Constituent Issues – follow through and resolution – on-going, also track resolved constituent issues - Advocacy on Council policies o Include staff recommendations on staff reports – on-going - Budget Financial Management – continue work towards fiscally sound and stable financial policies and practices o Long term financial planning:  2018 budget – preliminary 2018 budget and levy approved 9/5/17- previewed capital buckets 10/3/17 – minor revisions needed  Parks master plan in development for parks funding – included in capital funds  Goal is to be debt free – need long term financial planning to determine needs, starting with capital funds - Strategic leadership for achievement of Council goals o Thriving Business Climate  City Code Review Task Force review complete; staff now reviewing Code to draft changes for City Council (changes to Chapter 8 reviewed at 9/14/17 work session and text in process and Zoning Code revisions in process)  2017 EDA Work Plan identifies opportunity areas  Bass Lake Road streetscape update in design phase o Create Strong Neighborhoods  Community Outreach Task Force continues monthly meetings and volunteer projects (Bee Friendly planting, Performance in the Park event, 2018 Crystal Ball planning) and working with faith community  Bassett Creek regional bike trail complete, MAC Park boardwalk and trail project in process  Updated neighborhood signs approved, ordered and installed  Master park planning underway – draft plan in process  Railroad Quiet Zones – construction to start 10/16/17  Phase 16 street reconstruction and last phase of alley reconstruction nearing completion o Fiscally sound and stable policies and procedures – see above